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Strategie & Positionering

Iedereen heeft deze dagen de mond vol van Strategie. Het is een must geworden voor bedrijven. Het is een must geworden voor iedereen die wat wil realiseren. In dit nieuwe boek neemt Peter u mee op ontdekkingstocht in de wereld van strategie. Wat is strategie nu eigenlijk en waarom is het belangrijk? In het eerste deel krijgt u een overzicht van wat een dynamische strategie is en welke impact ze kan hebben op u, uw organisatie en uw omgeving. In het tweede deel van het boek wordt strategie bekeken vanuit een aantal praktische situaties en kan u ervaren hoe het verschil kan maken. De pragmatische aanpak, wars van grootte theorieën, maar doorspekt met tal van herkenbare voorbeelden, maken van dit boek een uitzonderlijk toegankelijk werk. Het brengt strategie in begrijpelijke en bruikbare termen onder uw aandacht. Moet u een team leiden, of een gans bedrijf? Wenst u een specifiek doel te realiseren? Hebt u ambities in uw carrière? Dan kan dit boek voor u het verschil betekenen tussen succes en falen!

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06-11-2007	Sjoertd Weringa
In een ruk uitgelezen

Wat je ook over strategie denkt, dit boekje heeft mij een inzicht gegeven dat onbetaalbaar is! Prima! Geweldig! Ik kijk uit naar meer!

06-10-2007	J. Verbist
Verbist

heb het boek gelezen en kan het iedereen aanbevelen. Het is het eerste boek dat ik lees over strategie dat ik echt begrepen heb en waaraan ik ook praktisch iets gehad heb.

15-09-2007	Marleen Vancamp
Eenvoudig en duidelijk

Het eerste boek waarin ik op een eenvoudige, heldere en duidelijke manier heb kunnen begrijpen wat strategie is en hoe je er mee omgaat.
Ik heb geen opleiding economie achter de kiezen en ergerde mij steeds aan de vele moeilijke en onbegrijpelijke termen. Hier heb ik echt mijn gading in gevonden!

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